The Seattle Brewing and Malting Company, located in the Georgetown neighborhood of Seattle, was founded in 1893. Its plant was the largest brewery west of the Mississippi by the early 1900s, and with ensuing additions it became the sixth largest in the world by 1912. The company's Rainier Beer was popular throughout the West, but when Washington went dry in 1916, the brewery went idle. After Prohibition was repealed, Fritz Sick and his son Emil bought the brewery and the rights to use the Rainier brand, expanding their operations as they became increasingly successful. G. Heileman bought the brewery in 1977; it then had a string of owners finally ending with the Stroh Brewing Company in the mid-1990s. The Rainier brand struggled in the 1980s and 1990s, despite a creative and popular advertising campaign. When Stroh's left the beer business, a company called General Brewing bought the recipe and the rights to the brand.
This collection mainly consists of advertising and marketing materials from the Rainier Brewing Company, including broadcast ads, print pieces (including posters) and miscellaneous promotional materials.
Restrictions on Access :
The collection is open to the public by appointment.Restrictions on Use :
The Museum of History & Industry is the owner of the materials in the Sophie Frye Bass Library and makes available reproductions for research, publication, and other uses. Written permission must be obtained from MOHAI before any reproduction use. The museum does not necessarily hold copyright to all of the materials in the collections. In some cases, permission for use may require seeking additional authorization from the copyright owners.Preferred Citation :
Rainier Brewing Company Advertisements and Other Materials, Museum of History & Industry, Seattle
Detailed Description of the Collection
Located on shelf 15a.3.4
Advertisements, marketing materials, table signs, and other promotional items created by the Rainier Brewing Co. This series also contains two magazines as well as the memoirs of the company's onetime owner, Emil Sick. Sick was also the owner of the Seattle Rainiers baseball team.
Located on shelf 5a.4.2
These are primarily advertising pieces. One video has TV news coverage of an employee strike.
Located in Library Annex VI.a.17
About a dozen oversize posters advertising Rainier Beer.